::Sunday, March 19, 2006::
UBIQUITOUS POLITICS
.. Politics, politics everywhere and not enough changes. Ready to see your local congressman running for re-election smiling at you when you open that cereal box? It might have worked during the 2004 elections with hard core Bush partisans but I don't think it bodes well for election strategists that more people right now, as suggested by the polls are increasingly dissatisfied with politics. I would be careful to assume that people clamor for more ways to be reminded of the fact that nothing seems to be going right with American politics right now. Marketing has its limits, as corporate advertisers who bury themselves in permission marketing have realized over the years. With Tivo, DVR and even Internet pop-up blockers, when was the last time you actually saw an ad? I don't think people miss the experience. The backlash on politicians using these tricks could be severe.
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